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You can handle the pressure.

Now it's costing you.

 ■ It takes more effort to perform at the same level.

 ■ Overthinking is becoming the new normal.

 ■ It's impacting your personal life.

I clear the old reactions behind it. Most clients notice the difference after the first session.

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Helen Pleic

Executive coach and hypnotherapist for senior leaders, founders and CEOs. Former VP and GM.

400+

clients across Dubai, Sydney, Europe and the US

20+

years leading people, including as VP and GM

2,500+

hours of coaching and clinical hypnotherapy

“Her RTT sessions have transformed my business and sports performance.”

Alex McCrea, Head of Commercial

WHAT I HELP WITH

What leaders bring to me

Leaders come to me saying, “I don’t want to react like this.” “I don’t want to feel like this.” “I want to feel like myself again.”​​

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That’s where we start. I call it foundation work: removing or reducing the reaction itself.

Once your foundation is solid, you recover fast and have full access to your skills again. Then we build the language and identity for where you’re going next.

What it looks like day to day

Work

 ■ Tension with a key stakeholder

 ■ Increased responsibility and stress

 ■ Effort with no recognition or reward

 ■ Nerves when speaking, or low confidence

Health

 ■ Poor sleep, or waking up tired

 ■ Exercise no longer offsets the stress

 ■ Eating or drinking more to switch off

 ■ No exercise, or ignoring health concerns

Financial

 ■ Earning well, not saving or investing

 ■ Earning or charging less than you are worth

 ■ Hitting the same wealth ceiling

 ■ Business partnerships or deal go wrong

Relationships

 ■ A key relationship under strain

 ■ Prioritising others or poor boundaries

 ■ No romantic relationship or children

 ■ Confidence or self worth is compromised

“I walk with more confidence, talk with more conviction, and people keep saying things like ‘there’s a spring in your step’…”

Seleste Chettleburgh, VP Retail, EMEA & International

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About Helen

Twenty years leading change. Now I help leaders change.

NLP Coach  |  Rapid Transformational Therapist (RTT)  |  Clinical Hypnotherapist

Senior leaders come to me when success has started to cost too much. Most coaching works on what you do. I work on what stops you doing it.

I spent more than twenty years leading people and change across fashion, retail and startups. As a GM I sat on the executive team, reporting to the CEO and working alongside the CFO. As a VP I sat on the leadership team of a larger division. I am a qualified NLP trainer, and since 2020 I have worked one-to-one with more than 400 clients across Dubai, Sydney, Europe and the US.

"You’ve mastered strategy, discipline and execution. This is the part you can’t outwork." Clients tell me they feel understood. I have worked in their world and match their pace and directness. We go straight to strengthening the foundation and feeling good, so your performance rises naturally.

"I’ve had the pleasure to work with Helen during a stagnant period of unclarity and confusion. … I’m currently achieving new highs that I could have only dreamed of just a year ago."

Alessio Mattera, Venture Builder

HOW IT WORKS

Why you can’t out-think it,
and why effort hasn’t worked

Old reactions sit deep in the body, and they fire faster than thinking. The reaction was learned in the moment it happened, with the understanding you had then, not the one you have as an adult now. That is why knowing better doesn’t change it.

Coaching, mindset and strategy work at the logical level. Talk therapy and visualisation, on their own, reach the feeling through thought. In my experience, that’s a slow way to change an emotional reaction. My clients would agree.

I work at the level where the reaction takes place, with Rapid Transformational Therapy (RTT) and NLP.

Step 1

EVERY CLIENT

Direction

We define the result you want: your work and your life without the problem.

Step 2

EVERY CLIENT

Foundation

Each session starts with 15 minutes on the problem. In a deeply relaxed, focused state, we go back to where the reaction began and release the meaning it left behind. Then you meditate on life without it. You stay aware and in control.

You receive a personalised meditation to continue to strengthen your results after the session.

Step 3

12-WEEK PROGRAMME

Build

Success thinking and language coaching update how you see yourself. We change the words you use about yourself, and model how successful leaders think, speak and decide. We also identify any skills to build next.

A learned reaction can be changed. Clear it, and the skills you already have work again.

What clients say most often: lighter, calmer, more confident, less easily triggered, and back to their goals. Changed, not managed.

"I had a session with her, and immediately after I felt a huge relief … I would recommend Helen and RTT, it is effective and the return on investment has been in my case extremely profitable."

Managing Director, Frankfurt

HOW I WORK

Change the reaction where it starts.

Old reactions sit deep in the body, and they fire faster than thinking. Coaching, mindset and strategy work at the logical level. Talk therapy and visualisation, on their own, reach the feeling through thought. In my experience, that’s a slow way to change an emotional reaction. My clients would agree.

Three ways to work with me

ONE SPECIFIC REACTION

Single session

One specific reaction cleared at the source, so you react less and recover faster.

For when the rest of life is working. Nerves in board meetings and nowhere else. A short fuse you have already worked on. New pressure after a promotion. 

How it runs

  • 1 session of 2 hours and 15 minutes

  • A 15-minute personalised audio 

TWO LINKED AREAS

6-week programme

A stronger foundation, so the skills you already have work again.

For two areas that feed each other, like confidence and overthinking, not sleep and procrastination. Three sessions clear the old reactions underneath them.

How it runs

  • 3 x 2 hour sessions, fortnightly

  • A 15-minute personalised audio between sessions

  • Typically Foundation work only

SEVERAL AREAS

12-week programme

The old reactions cleared, and how you see yourself brought up to date.

For several areas at once, a foundation that needs rebuilding first, or a childhood that was confusing or difficult. Identity builds as the foundation clears.

How it runs

  • 6 x 2-hour sessions, fortnightly

  • Sessions 1 to 4, sometimes 5: foundation

  • Final sessions: identity, with success thinking coaching

  • Personalised audios and check-ins between sessions

"This newfound confidence has allowed me to break free from the shackles of playing small. As a result, I’ve expanded my exposure to like-minded individuals, expanded my network, and seen remarkable growth in my business."

Natassia D’Souza, Founder

IS IT REAL?

Questions leaders ask before they book

What’s the evidence for hypnosis?

There’s real science behind it. It’s well researched, at Stanford, the psychiatrist Dr David Spiegel has studied it for more than 40 years. His team’s brain scans found hypnosis strengthens the link between the brain and body. A reaction is a mechanism. In a tough board meeting, your heart rate jumps before you’ve had a single thought. Hypnosis works on that mechanism directly.

What happens in a session?

A session is 2 hours, one-to-one by video, so you need a quiet room where no one will interrupt you, and a comfortable chair or sofa. We spend up to 15 minutes on the problem. Then I guide you into a deeply relaxed state, and we go back to where the reaction started, sometimes as far back as childhood. It feels like being completely absorbed in a great book: body calm, mind engaged. You stay aware the whole time. I guide you with questions, and you talk (a lot). In that state you come to understand a deeper truth. With your mind and body in sync, we change the meaning of the reaction there. The session ends with you meditating on life without the problem, then a quick debrief. Afterwards you might feel energised, or you might want some rest, depending on what we worked on. In rare cases, people process for two or three days. So don’t book a session the day before a board meeting.

What results do clients get?

Most feel lighter and calmer straight after. Some shift step by step, others in one go. Either way, they feel better faster and are more in flow. It builds, like the gym. You don’t stop reacting. You come back to calm quicker each time. An MD in Frankfurt called the return on investment “extremely profitable”. Results are individual. I’ll give you an indication on the call.

Is it confidential?

Yes. If your company pays, we sign a confidentiality agreement first. Nothing personal is shared. The company gets what its policy requires, usually attendance, and we agree it together.

How is this different from coaching or therapy?

Coaching works on where you want to go. Therapy typically works on the past. In my experience, both work at the logical level. A reaction goes deeper than logic. You can know you don't want to overreact and still overreact. So I clear the reaction first with hypnosis. Then we work on skills and strategy. I don’t diagnose or treat illness, but I can address very sensitive therapeutic topics.

Do I need to believe in it for it to work?

No. Being sceptical isn’t a problem. Being closed to it is. How easily people go into hypnosis varies. It’s a scale. The first time is like the first time of anything you do, with practice it gets more powerful, like stretching a tight, neglected muscle. On the call, I can tell whether you’ll relax into it or try to control it and how this will impact your progress.

Can I try one session first?

Yes. It’s a great starting point: 2 hours 15 minutes, a personalised audio to play daily, and a check-in at two weeks. Upgrade to a programme by the check-in, and the full session fee counts towards it.

What happens on the 20-minute call?

You tell me what’s going on and where you want to get to. I tell you straight: whether it’s a fit, how it would work for you, and the fee.

Performance without reactions

Choose a time

1

The form asks for two lines on what brings you.

Talk through it

2

You rate each thing out of ten. I tell you what I think is behind it and which option fits.

Decide

3

You hear the fee. If it is not a fit, I will tell you. I do not push.

Not ready to talk?

Start with a free sleep audio

A short recording for leaders who have trouble falling and staying asleep. Wake up refreshed. Enter your email and I will send it to you.

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